I will be hosting a webinar on the 19th going over some of the SEM tools that I use to create and monitor our search engine campaigns.

Use a pretty impressive online tool to see how different age groups and sexes adapt to different social media, including e-mail, twitter, and Facebook.

For advertisers looking for a shortcut to switch up their Google AdWords campaign, a new feature has just been released in the Opportunities tab; goals allow users to make simple changes to their campaign without investing a lot of effort.
The new feature gives users several options to change their campaigns:

Maintain or Decrease Cost – Identify [...]