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Delving Deeper: A Conversation with Jason King on the Role and Strategies for Mobile Apps in Associations

In today's digital-forward landscape, associations are navigating the need to keep pace with evolving member expectations. Coming from a background in product development and digital strategy, my foray into the world of associations has been filled with learning curves and revelations. A standout among these…

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CUES Member Dashboard Wins SIIA Gold Excel Award for Best New Innovation

CUES (the Credit Union Executives Society), in partnership with Accella, won two Gold Awards at this year's SIAA Excel Awards Gala for their websites. The EXCELS are the largest and most prestigious program recognizing excellence and leadership in association media, publishing, marketing and communication. At…

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Revolutionizing Healthcare Management for Long-Term Illnesses: A Human-Centered Approach

Revolutionizing Healthcare Management for Long-Term Illnesses: A Human-Centered Approach In the digital age, healthcare management is evolving rapidly, focusing on improving the lives of individuals living with long-term illnesses. At the heart of this evolution is integrating technology with a human-centered approach, aiming to make…

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Collaborative Design Sprints: A New Approach to Presenting Ideas

How we present ideas is evolving in the world of startups and technology. As a strategist and consultant, I've seen the need for a new approach that emphasizes collaboration, rapid prototyping, and the application of proven frameworks. This approach, known as collaborative design sprints, offers…

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The Dual Role of Digital Strategists: Meeting Today’s Needs, Shaping Tomorrow’s Success

At Accella, we understand that in the rapidly evolving digital landscape, the role of a digital strategist is not merely confined to delivering immediate solutions. It extends beyond the present, reaching into the future and shaping the success of our clients in ways they might…

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